Classics Anew Academy
Classics Anew Academy, a website dedicating on delivering the craftsmanship skills to the public. A platform to deliver the traditional qipao expertise to passionate people.
Classics Anew, a fashion brand that aims to preserve the Chinese heritage yet delivering the most timeless collection, emphasising the twist of modern Chinese heritage with upcycling the leftover denim clothings. The brand is launched by a well known local designer, Janko Lam, who has won the Redress Design Award Hong Kong in 2011. Her insistence was not only found in her retail business, but gave her the enthusiasm in developing further. She regularly organises workshops for passionate people and hopes to pass on the technique.
WaTT led the campaign by:
- Formulated total solutions from idea conceptualisation to implementation
- Launching the website with multifunctions for their needs
- Designing the key visuals and website layout in reflecting the brand image accurately
- Providing advice and suggestions to enhance the functionalities
- Created responsive websites along with various functions, such as registration, payment gateway in increasing the ease of accessibility
- Using CMS (Content Management System) for easy updates
- Brand image and presence reinforcements through the website
Our objectives are to break through any technical barriers and create a new vision for you through website development! For Classics Anew, they wish to convert your view on qipao with the twisted!
Website Design
