Hong Kong Productivity Council – Pillar Wrap Design

Anyone walked past the bridge connecting Wan Chai MTR station and Immigration Tower and seen this appealing design? Has the innovation design shine through and made an impression?

We aspired to design creative approaches that dedicate to elevate the brand, where we visualised it with appealing elements.

WaTT led the campaign by:

  • Designed in colourful graphics and to reflect on important information
  • Change the perceived concept of outdoor marketing materials with innovative elements
  • Carve creative elements that are visually appealing to attract attention

Mockup